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Cookie Policy

Effective date: 19 February 2026 Version: 2.0 (replaces November 2019 version)

Benecol Limited’s website (www.benecol.co.uk) uses cookies and other similar technologies (hereinafter collectively referred to as “cookies”) to distinguish you from other users of our website. This helps us to provide you with a good experience when you browse our website and also allows us to improve our site.

A cookie is a small file of letters and numbers that we store on your browser or the hard drive of your computer if you agree. Cookies contain information that is transferred to your computer’s hard drive. Some cookies are set by us (firstparty cookies) and others by third parties (thirdparty cookies).
We use the following cookies:

  • Necessary cookies. These are cookies that are required for the operation of our website and enable core functions such as page navigation, network management, security, and access to features like account or consent preferences. These do not require your consent and are set when you use the Website.
  • Analytical or performance/statistics cookies. These allow us to recognise and count the number of visitors and to see how visitors move around our website when they are using it. This helps us to improve the way our website works, for example, by ensuring that users are finding what they are looking for easily.
  • Advertising/marketing/targeting cookies. These cookies record your visit to our website, the pages you have visited and the links you have followed. We will use this information to make our website and the advertising displayed on it more relevant to your interests. We may also share this information with third parties for this purpose.
  • Other, unclassified cookies. Cookies that we are in the process of classifying, together with the providers of individual cookies. 

Except for strictly necessary cookies, we will only set cookies after you have given us your consent via our consent banner or the “Cookie settings” control.

Third parties may also use cookies, over which we have no control. These third parties may include, for example, advertising networks and providers of external services like web traffic analysis services. These third party cookies are likely to be analytical cookies or performance cookies or targeting cookies.

You can block cookies by activating the setting on your browser that allows you to refuse the setting of all or some cookies. However, if you use your browser settings to block all cookies (including essential cookies) you may not be able to access all or parts of our website.

You can find more information about the individual cookies we use and the purposes for which we use them in the table below.  The list of cookies was update 5 February 2026

1. Necessary cookies (no consent required)

Necessary cookies help make a website usable by enabling basic functions like page navigation and access to secure areas of the website. The website cannot function properly without these cookies.

COOKIE DURATION DESCRIPTION
_cf_bm 

Provided by Calendly.

1 day This cookie is used to distinguish between humans and bots. This is beneficial for the website, in order to make valid reports on the use of their website.

Type: HTTP Cookie

_cfuvid

Provided by Calendly.

Session This cookie is a part of the services provided by Cloudflare – Including load-balancing, deliverance of website content and serving DNS connection for website operators.

Type: HTTP Cookie

CookieConsent 

Provided by Cookiebot

1 year This cookie is a part of the services provided by Cloudflare – Including load-balancing, deliverance of website content and serving DNS connection for website operators.

Type: HTTP Cookie

test_cookie

Provided by Google (Some of the data collected by this provider is for the purposes of personalization and measuring advertising effectiveness. 

1 day Pending

Type: HTTP Cookie

rc::a

Provided by Google (Some of the data collected by this provider is for the purposes of personalization and measuring advertising effectiveness.

Persistent This cookie is used to distinguish between humans and bots. This is beneficial for the website, in order to make valid reports on the use of their website.

Type: HTML Local Storage

rc::c

Provided by Google (Some of the data collected by this provider is for the purposes of personalization and measuring advertising effectiveness.

Session This cookie is used to distinguish between humans and bots.
Type: HTML Local Storage
ar_debug

Provided by Pinterest

1 year Checks whether a technical debugger-cookie is present.


Type: HTTP Cookie

is_eu

Provided by Pinterest

Session Determines whether the user is located within the EU and therefore is subject to EU’s data privacy regulations.
Type: HTML Local Storage

2. Analytical or performance/statistics cookies (consent required)

Statistic cookies help website owners to understand how visitors interact with websites by collecting and reporting information anonymously.

COOKIE DURATION DESCRIPTION
p.gif

Provided by Adobe Inc.

Session Keeps track of special fonts used on the website for internal analysis. The cookie does not register any visitor data.

Type: Pixel Tracker

_clck [x2]

Provided by Microsoft Inc.

1 year Collects data on the user’s navigation and behavior on the website. This is used to compile statistical reports and heatmaps for the website owner.

Type: HTTP Cookie

_clsk

Provided by Microsoft Inc.

1 day Registers statistical data on users’ behaviour on the website. Used for internal analytics by the website operator.

Type: HTTP Cookie

rns_disabled_47upts02ir5e55na

Provided by React and Share

Persistent Pending


Type: HTML Local Storage

rns_disabled_47upts02ir5e55na_ts

Provided by React and Share

Persistent Pending


Type: HTML Local Storage

ugid

Provided by Unsplash

1 year Necessary for the implementation of video-content on the website.

Type: HTTP Cookie

Google Analytics

Provided by Google Ireland Limited

(time) Distinguishes unique users to measure and improve Website performance and maintains session state for analytics. Google may process identifiers (including IP address) to provide aggregated analytics to us.

Type 

3. Marketing/advertising/targeting cookies (consent required)

Marketing cookies are used to track visitors across websites. The intention is to display ads that are relevant and engaging for the individual user and thereby more valuable for publishers and third party advertisers.

COOKIE DURATION DESCRIPTION
_fbp [x2]

Provided by Meta Platforms, Inc.

3 months Used by Facebook to deliver a series of advertisement products such as real time bidding from third party advertisers.


Type: HTTP Cookie

lastExternalReferrer

Provided by Meta Platforms, Inc.

Persistent Detects how the user reached the website by registering their last URL-address.

Type: HTML Local Storage

astExternalReferrerTime

Provided by Meta Platforms, Inc.

Persistent Detects how the user reached the website by registering their last URL-address.

Type: HTML Local Storage

_ga [x2]

Provided by Google

Some of the data collected by this provider is for the purposes of personalization and measuring advertising effectiveness

2 years Used to send data to Google Analytics about the visitor’s device and behavior. Tracks the visitor across devices and marketing channels.


Type: HTTP Cookie

_ga_# [x2]

Provided by Google

Some of the data collected by this provider is for the purposes of personalization and measuring advertising effectiveness

2 years Used to send data to Google Analytics about the visitor’s device and behavior. Tracks the visitor across devices and marketing channels.


Type: HTTP Cookie

_gcl_au [x2]

Provided by Google

Some of the data collected by this provider is for the purposes of personalization and measuring advertising effectiveness

3 months Used by Google AdSense for experimenting with advertisement efficiency across websites using their services.

Type: HTTP Cookie

IDE

Provided by Google

Some of the data collected by this provider is for the purposes of personalization and measuring advertising effectiveness

400 days Used by Google DoubleClick to register and report the website user’s actions after viewing or clicking one of the advertiser’s ads with the purpose of measuring the efficacy of an ad and to present targeted ads to the user.

Type: HTTP Cookie

pagead/1p-conversion/#/

Provided by Google

Some of the data collected by this provider is for the purposes of personalization and measuring advertising effectiveness

Session Tracks the conversion rate between the user and the advertisement banners on the website – This serves to optimise the relevance of the advertisements on the website.

Type: Pixel Tracker

_gcl_ls

Provided by Google

Some of the data collected by this provider is for the purposes of personalization and measuring advertising effectiveness

Persistent Tracks the conversion rate between the user and the advertisement banners on the website – This serves to optimise the relevance of the advertisements on the website.

Type: HTML Local Storage

_uetsid [x2]

Provided by Microsoft

1 day Collects data on visitor behaviour from multiple websites, in order to present more relevant advertisement – This also allows the website to limit the number of times that they are shown the same advertisement.

Type: HTTP Cookie

_uetvid [x2]

Provided by Microsoft

1 year Used to track visitors on multiple websites, in order to present relevant advertisement based on the visitor’s preferences.

Type: HTTP Cookie

_uetsid

Provided by Microsoft

Persistent Used to track visitors on multiple websites, in order to present relevant advertisement based on the visitor’s preferences.

Type: HTML Local Storage

_uetsid_exp

Provided by Microsoft

Persistent Contains the expiry-date for the cookie with corresponding name.

Type: HTML Local Storage

_uetvid

Provided by Microsoft

Persistent Used to track visitors on multiple websites, in order to present relevant advertisement based on the visitor’s preferences.

Type: HTML Local Storage

_uetvid_exp

Provided by Microsoft

Persistent Contains the expiry-date for the cookie with corresponding name.

Type: HTML Local Storage

MUID

Provided by Microsoft

1 year Used widely by Microsoft as a unique user ID. The cookie enables user tracking by synchronising the ID across many Microsoft domains.

Type: HTTP Cookie

_pin_unauth

Provided by Pinterest

1 year Used by Pinterest to track the usage of services.

Type: HTTP Cookie

v3/

Provided by Pinterest

Session Used by Pinterest to track the usage of services.

Type: Pixel Tracker

__Secure-ROLLOUT_TOKEN

Provided by YouTube

180 days Pending

Type: HTTP Cookie

__Secure-YEC

Provided by YouTube

Session Stores the user’s video player preferences using embedded YouTube video

Type: HTTP Cookie

__Secure-YNID

Provided by YouTube

180 days Pending

Type: HTTP Cookie

LAST_RESULT_ENTRY_KEY

Provided by YouTube

Session Used to track user’s interaction with embedded content.

Type: HTTP Cookie

LogsDatabaseV2:V#||LogsRequestsStore

Provided by YouTube

Persistent Used to track user’s interaction with embedded content.

Type: IndexedDB

remote_sid

Provided by YouTube

Session Necessary for the implementation and functionality of YouTube video-content on the website.

Type: HTTP Cookie

ServiceWorkerLogsDatabase#SWHealthLog

Provided by YouTube

Persistent Necessary for the implementation and functionality of YouTube video-content on the website.

Type: IndexedDB

TESTCOOKIESENABLED

Provided by YouTube

1 day Used to track user’s interaction with embedded content.

Type: HTTP Cookie

VISITOR_INFO1_LIVE

Provided by YouTube

180 days Tries to estimate the users’ bandwidth on pages with integrated YouTube videos.

Type: HTTP Cookie

YSC

Provided by YouTube

Session Registers a unique ID to keep statistics of what videos from YouTube the user has seen.

Type: HTTP Cookie

YtIdbMeta#databases

Provided by YouTube

Persistent Used to track user’s interaction with embedded content.

Type: IndexedDB

yt-remote-cast-available

Provided by YouTube

Session Stores the user’s video player preferences using embedded YouTube video

Type: HTML Local Storage

yt-remote-cast-installed

Provided by YouTube

Session Stores the user’s video player preferences using embedded YouTube video

Type: HTML Local Storage

yt-remote-connected-devices

Provided by YouTube

Persistent Stores the user’s video player preferences using embedded YouTube video 

Type: HTML Local Storage

yt-remote-device-id

Provided by YouTube

Persistent Stores the user’s video player preferences using embedded YouTube video
Type: HTML Local Storage
yt-remote-fast-check-period

Provided by YouTube

Session Stores the user’s video player preferences using embedded YouTube video

Type: HTML Local Storage

yt-remote-session-app

Provided by YouTube

Session Stores the user’s video player preferences using embedded YouTube video

Type: HTML Local Storage

yt-remote-session-name

Provided by YouTube

Session Stores the user’s video player preferences using embedded YouTube video

Type: HTML Local Storage

4. Unclassified cookies – consent required

Unclassified cookies are cookies that we are in the process of classifying, together with the providers of individual cookies.

COOKIE DURATION DESCRIPTION
mcforms-154616818-sessionId

Provided by Mailchimp

Session Pending

Type: HTTP Cookie

mcforms_event_154616818 Persistent Pending

Type: HTML Local Storage

mcforms-154616818-experienceConfigVersion

Provided by Mailchimp

Persistent Pending

Type: HTML Local Storage

mcforms-154616818-lastEvents

Provided by Mailchimp

Persistent Pending

Type: HTML Local Storage

mcforms-154616818-openedVariations

Provided by Mailchimp

Persistent Pending

Type: HTML Local Storage

mcforms-154616818-pageviews

Provided by Mailchimp

Persistent Pending

Type: HTML Local Storage

mcforms-154616818-session

Provided by Mailchimp

Persistent Pending

Type: HTML Local Storage

mcforms-154616818-state Provided by Mailchimp Persistent Pending

Type: HTML Local Storage

mcforms-154616818-timeQueueEvents

Provided by Mailchimp

Persistent Pending

Type: HTML Local Storage

mcforms-154616818-viewedVariations

Provided by Mailchimp

Persistent Pending

Type: HTML Local Storage

Thirdparty providers may combine information collected on our Website with other data they hold when you are logged in to their services. Please review their privacy policies for details on their processing.

Adobe Inc. https://www.adobe.com/privacy.html

Calendly https://calendly.com/legal/privacy-notice#cookies-and-other-tracking-mechanisms

Cookiebot https://www.cookiebot.com/en/privacy-policy/

Google Ireland Limited / Google LLC (Youtube)  https://business.safety.google/privacy/

Meta Platforms Inc (Facebook) https://www.facebook.com/privacy/policy/?entry_point=data_policy_redirect&entry=0

Microsoft https://www.microsoft.com/en-us/privacy/privacystatement

Pinterest https://policy.pinterest.com/en/privacy-policy

React and Share https://www.reactandshare.com/privacy-policy

Unsplash https://unsplash.com/privacy

Where thirdparty providers process data outside the EEA/UK (for example, in the United States), we ensure that an appropriate transfer mechanism is in place, such as an adequacy decision or Standard Contractual Clauses, and, where relevant, additional safeguards. 

Children 

Our Website is not intended for children under 16. We do not knowingly use non‑essential cookies to profile children.

Updates to this Policy 

We may update this Policy from time to time. If we make material changes, we will notify you via the Website or other appropriate means and request consent again where required.

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